Marketing Activity Report, Philips Lifeline

(Private extranet)

The Marketing Activity Report is a custom designed and built web application that records Lifeline associates’ marketing activities across the country. Client since 2008.

Team:

Producer: Susan Docker
Information Architect: Kate Stewart
Technical Director / Lead Programmer: Greg Heo

Top-Level Tasks:

• Worked with CCICT to develop a Discovery Document that encompasses core information collected by CCICT
• Developed website IA and wireframes
• Developed core design principles and logos
• Designed website mockups
• Conducted user testing at two points in testing
• Documented planning process for hand-off to development team